PopMasks are the brainchild of British jetsetter and beauty maven Louisa Booth, who tired (literally) of trying to sleep on international flights, and also hated looking less than fresh upon landing.
Therefore, she invented something she calls “calm in a pouch” – a self warming eye mask that refreshes and relaxes at once. Its warmth increases circulation, plumping skin around the eyes for a more rested appearance, while also encouraging the mind to quiet itself, let go of tensions and maybe even drift off to sleep.
PopMasks are made of non-woven cotton and contain heat cells with naturally occurring ingredients (iron powder, vermiculite, activated carbon, salt and water) that activate when the mask is removed from its pouch and exposed to oxygen. The warming effect lasts more than 20 minutes.
It’s vegan, cruelty-free, biodegradable and all packaging is recyclable. And each one has convenient ear loops so they stay securely and comfortably in place.
PopMasks come in Starry Eyes (fragrance-free), Jetsetter (infused with jasmine oil), and coming soon Sleepover (rose-infused.) They are available as singles for $5 each or in value packs of 5 for $20.
They’re no muss, no fuss, and perfect on-the-go or at home.
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